Archive for February 7th, 2008

Welcome to sarathomas.com


You’re on fire.

Need to sound the alarm? Be smart. Leave the charts and the jargon behind.
Great communications keep it simple. Give customers a clear strategic vision 
and straight talk that sells.

Your platform is burning. Can they feel the heat? 

When and why does storytelling work?

An interesting article about storytelling across the board, why it works when it works, and why it sometimes doesn’t. Four Truths of the Storyteller from HBR December 2007.

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